ABOUT THE EVENT

It’s Not Who You Know, It’s Who Knows You! with David Avrin

Join 100 CEOs, MDs and senior business leaders in a workshop with David Avrin, where he will be discussing how to promote your true competitive advantage.  The workshop is an engaging blend of demonstrations, stories, research, case study presentations with practical hands-on application.  Attendees will leave with a wealth of new tools and ideas they can apply immediately.


David Avrin will challenge attendees to look beyond the outdated and ineffective claims of
quality, customer service, passion, trust, integrity and more, and do a “deep-dive” to discover and promote their true competitive advantage.

This interactive marketing/branding session will spark great debate about what works, what no longer does and how we can hold our teams accountable
to live up to our brand every day with each and every customer, client and prospect.

What you will discover

• You’ll be challenged to look deeper into your value proposition and marketing messages and
be reminded that your brand is far more than simply their logo and tagline.
• You’ll be given the tools to ferret out, clarify and highlight what truly separates you from your
competitors.
• Challenging questions and real-world examples of companies that do it right will leave you
with a head full of new ideas and strategies to become top-of-mind with yout top prospects.


Event Fees

This event is free to Vistage members
Colleagues of Vistage members: £75+VAT 
Vistage alumni: £75+VAT 
Vistage guests: £150+VAT 

Register for this event