Delivering a Strong Message in Today’s Media Maze
Running a business is fine but growth and success come from the ability to generate awareness and build a good reputation. The hype around new media, digital marketing and how you engage with social media is certainly changing the landscape, but there is still a strong case for using traditional media and events to raise your company profile. A new approach using both traditional and new media is the way forward and at the heart of it all is the ability to get your message across succinctly, credibly and with passion, regardless of which medium you choose to use.
This is an interactive workshop with lots of engagement with the audience and useful exercises that will ensure that everyone leaves with practical, useful information that they can put to good use immediately.
- Have a more positive approach when dealing with both traditional and new media.
- Understand what the media wants and how to deliver the material to them.
- Construct clear messages and deliver the content in an interesting way.
- Feel more confident when delivering the key messages.
- Handle difficult situations efficiently and effectively.
- Raise your business profile, protect and enhance your business reputation.