The Psychology of Persuasion and Influence
In this engaging and interactive workshop Philip shares with participants the seven psychological ‘REASONS’ why your customers and clients buy your products, services and ideas. He takes you through the persuasion process and explains not only the five keys to persuasion but also how memory works, how emotional negotiation works and gives participants thought provoking and ‘can-use-tomorrow’ tips that guarantee you will save money and make money as a result of this workshop.
This workshop will examine:
- The seven psychological reasons why people buy your product or service and what to do to improve the way you promote your company.
- How relationships are developed and how to turn those relationships into profitable partnerships.
- The five keys to persuasion.
- The ‘Top Ten Killer Questions’ to help you develop your relationships.
A highly interactive workshop where each participant is given the opportunity to develop the tools to become more persuasive, promote their business better and make more money. Philip speaks in a style that has been described as both ‘enlightening and entertaining’.
This workshop is also suitable for a half day retreat.